Privacy Policy
Effective Date: August 20, 2025
At New World Color LLC, we’re dedicated to crafting vibrant, bespoke travel experiences while keeping your personal information safe and secure. This Privacy Policy explains how we collect, use, share, and protect your data when you visit our website, www.newworldcolor.com, or engage with our travel services. We aim to be clear and transparent, ensuring your trust as you plan your next adventure with us. For any questions, our contact details are below.
1. Who We Are
New World Color LLC is a boutique travel atelier offering tailored journeys that immerse you in the culture, beauty, and spirit of destinations worldwide. Our registered address is:
Address: 6401 Bluebonnet Blvd, Baton Rouge, LA 70836, US
Email: [email protected]
Phone: +1 225-508-8237
We are committed to safeguarding your privacy and complying with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), where applicable.
2. Information We Collect
We collect data to personalize your travel planning and enhance your experience on our site. Here’s what we may gather:
a. Information You Provide
Contact Details: When you inquire about trips, book a journey, sign up for newsletters, or create an account, we may collect your name, email address, phone number, or mailing address.
Travel Preferences: Details about your interests (e.g., culture, adventure, cuisine) to tailor your itinerary.
Inquiries and Feedback: Messages, reviews, or survey responses you share via forms, emails, or phone calls.
Payment Information: Securely processed payment details (e.g., credit card info) when you book services, handled by trusted third-party processors.
b. Automatically Collected Information
Usage Data: Information on how you interact with our site, such as pages visited, time spent, or links clicked, collected via cookies, pixels, or analytics tools.
Device and Technical Data: IP address, browser type, device type, operating system, and approximate location (e.g., city-level data) to optimize your browsing experience.
Cookies and Tracking: We use cookies to improve functionality, personalize content, and analyze site performance. See our Cookies Policy for details.
c. Information from Third Parties
Analytics Providers: We partner with tools like Google Analytics to track site usage trends, receiving only anonymized data.
Booking Partners: If you book travel services through our site, we may receive confirmation details from trusted partners to coordinate your trip.
Social Media: If you engage with us on social platforms, we may collect publicly available info like usernames or comments.
We don’t collect sensitive personal data (e.g., health, financial, or religious information) unless you voluntarily provide it, and we’ll only use it with your explicit consent.
3. How We Use Your Information
We use your data to deliver seamless, personalized travel experiences and improve our services. Specifically, we may:
Plan Your Journey: Process bookings, create custom itineraries, and coordinate with guides or partners to fulfill your travel plans.
Personalize Experiences: Tailor recommendations based on your interests, such as adventure or cultural preferences.
Communicate: Respond to inquiries, send booking confirmations, or share travel updates via email or phone.
Marketing: With your consent, send newsletters or promotions about new destinations or services (you can opt out anytime).
Improve Our Site: Analyze usage patterns to enhance navigation, content, and user experience.
Security: Protect our website from fraud, unauthorized access, or misuse.
Legal Compliance: Meet legal or tax obligations, such as record-keeping or responding to lawful requests.
We process data under the following legal bases:
Consent: For marketing emails or personalized recommendations.
Contract: To fulfill bookings or provide services you’ve requested.
Legitimate Interest: For site analytics, customer support, or fraud prevention.
Legal Obligation: To comply with applicable laws or regulations.
4. How We Share Your Information
We do not sell your personal data. We may share it in limited circumstances:
Service Providers: With trusted partners (e.g., payment processors, booking platforms, analytics tools) who process data on our behalf under strict confidentiality agreements.
Travel Partners: With local guides, hotels, or tour operators to coordinate your itinerary, sharing only necessary details like your name and travel preferences.
Legal Requirements: If required by law, such as in response to a court order or regulatory request.
Business Transfers: In the case of a merger, acquisition, or asset sale, your data may be transferred with appropriate safeguards.
We ensure all third parties comply with data protection standards and use your data only for specified purposes.
5. Cookies and Tracking Technologies
We use cookies and similar tools to enhance your browsing experience. These include:
Essential Cookies: Enable core site functions, like booking forms or saving preferences.
Analytics Cookies: Track site performance and user behavior anonymously to improve content.
Marketing Cookies: Deliver relevant ads or promotions, only with your consent.
You can manage cookie preferences via our cookie banner or your browser settings. Disabling non-essential cookies may affect site functionality. See our Cookies Policy for more details.
6. Your Rights and Choices
You have control over your data. Depending on your location, you may have the right to:
Access: Request a copy of the personal data we hold about you.
Correct: Update inaccurate or incomplete information.
Delete: Ask us to remove your data, subject to legal or contractual exceptions.
Restrict: Limit how we process your data in certain cases.
Object: Opt out of marketing or data processing based on legitimate interests.
Data Portability: Receive your data in a structured, machine-readable format.
To exercise these rights, contact us at [email protected]. We’ll respond within 30 days (or as required by law). For GDPR purposes, New World Color LLC is the data controller. You may also lodge complaints with a supervisory authority if needed.
7. Data Storage and Security
Your data is stored on secure servers in the United States, protected by industry-standard encryption and access controls. We retain personal data only as long as necessary for the purposes outlined (e.g., until your trip is complete or you unsubscribe from marketing). Booking-related data may be kept longer for legal or tax purposes. While we take robust measures to secure your data, no system is entirely risk-free. We’ll notify you promptly if a data breach poses a risk to your information.
8. International Data Transfers
As a U.S.-based company, we may transfer your data from the EU/EEA or other regions to the U.S. We use Standard Contractual Clauses (SCCs) or other approved mechanisms to ensure compliance with GDPR and other data protection laws. Contact us for details on our transfer safeguards.
9. Third-Party Links
Our website may link to external platforms, such as booking services or social media. We are not responsible for their privacy practices. Please review their policies before sharing personal information.
10. Children’s Privacy
Our services are not intended for individuals under 16. We do not knowingly collect data from children. If you believe we have such data, contact us to have it removed.
11. Updates to This Policy
We may update this Privacy Policy to reflect changes in our services or legal requirements. Significant updates will be communicated via email or a notice on our website. The “Effective Date” at the top indicates the latest version.
12. Contact Us
Have questions or concerns about your privacy? We’re here to help:
New World Color LLC
Address: 6401 Bluebonnet Blvd, Baton Rouge, LA 70836, US
Email: [email protected]
Phone: +1 225-508-8237
We’re passionate about making your travel dreams come true, with your trust and privacy at the heart of every journey. Thank you for choosing New World Color!
